Vice President of Marketing
About the Company
Industry-shaping AI marketplace optimization platform
Industry
Internet
Type
Privately Held
Founded
2015
Employees
201-500
Categories
Specialties
Business Classifications
About the Role
The Company is seeking a Vice President of Marketing to play a pivotal role in driving market leadership and revenue growth. The successful candidate will be responsible for developing and executing a comprehensive marketing strategy that encompasses demand generation, content marketing, product marketing, and customer marketing. This strategic and hands-on leader will also be tasked with leading a high-performing marketing team to support the company's next phase of hypergrowth. The role demands a dynamic leader with a minimum of 12 years of marketing experience, preferably in the SaaS sector, and a proven track record in building and leading complex marketing organizations. The VP of Marketing will be expected to be highly data-driven, with the ability to make strategic decisions based on performance metrics and market insights, and to possess exceptional executive communication skills. Key responsibilities for the Vice President of Marketing at the company include shaping and implementing demand generation plans, content marketing strategies, and customer programs. The ideal candidate will have a builder mindset, be an inspiring people leader, and have a strong background in B2B marketing, particularly in the SaaS industry. Experience in a leadership role at a top SaaS company in the retail or e-commerce domains, as well as a background in implementing marketing strategies aligned with the Product Lead Growth model, will be advantageous. The role requires a leader who can collaborate effectively with cross-functional teams, particularly in sales, product, and customer experience, to ensure the delivery of maximum value to customers. The company values a remote-first culture and is dedicated to the professional growth and success of its team members.
Hiring Manager Title
President
Travel Percent
Less than 10%
Functions
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